Surprising Difference
**Nov 06** Stand out from other people doing the same thing as you by giving some out of the box tips.
Category: Click Rates
Play Dress Up
**Oct 30th** Let’s play “dress up” with our folks. Use this email to give tips on how to do something better.
Unexpected Delight
**OCT 25** Give away something valuable for free as a way of surprising + delighting your subscribers.
Show Your Face
**OCT 16**Use this email to show your face (literally!), seed a new product, and get your click rate up.
Light Hearted Connection
**JUL 31** Share something new in your industry. Use this email to show you’re also a student of whatever it is you teach and build authority in a fun way.
Comic Relief
**JUL 10** No matter your niche, your reader has enough stress in their life. Let’s give them some comic relief and share something funny today. Related or not related to your industry.
Halfway Through the Year
**JUN 26** Send this at the end of June to celebrate and encourage your readers along their journey in your space. This builds up BIG trust in a really SIMPLE way.
Read and a Favor
**JUN 19** Forget that “one email, one job” rule. Let’s give our readers two things and let them decide which is most important to them.
May 15th, 2023
Use this email to give a BTS look at your life or the ins and outs of your business. Then get them to click on an interesting link.
