Share two truths and lie about yourself, your biz, or your industry. This just for a fun. Then point them to some content, yours or someone else’s. That’s it. This is meant to be fun and engaging–a way of making you that “bright spot” in the inbox.
Super quick email. Just share a few (or more!) of your favorite things about your niche/industry. This could be reasons you love working in this particular industry, an experience you had that convinced you, or just fun facts that you love to nerd out about.
Find a piece of content (yours or someone else’s) and share it in this oh-so-short newsletter. Seriously. This should take you less than 10 minutes, but help you show off how you can be of service without wasting their time.
Share a short “first time” story related to your niche. Remind people everyone starts somewhere and encourage them to keep moving forward. A great template to segue into a sale to help them move forward.
Never too late to survey your audience. Pick one topic about your audience that you wish you knew and go and find out with this template. Bonus: helps with click rate.
Short + sweet encouragement email. Send this email to really connect w/ readers. Guaranteed to help build a list of the right people that want to get their resources from YOU.
It’s important for our people to know we are passionate about what we do. Use this email as a mini-manifesto to discuss what you love about your work in an effort to stand out in your industry.
Newsletter is all about Pattern Interrupt. Meaning, let’s break up the monotony of the inbox with something a little fun and very easy to read. Trust me. This email might be a challenge to write (you have to come up with a few things), but it’s going to really help you get your emails opened long-term.
Show people what is possible in your niche and get them hitting that reply button. The faster you do these two things, the faster they’ll KLT you and turn into customers for life.
When people feel like part of a community, they are more likely to spend their resources on it…time, money, etc. Let’s facilitate a conversation around community within your niche by pointing out places where they can find friends in this email.
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