Share a little gratitude with this email…just a few things you’re grateful for having in your life since you started your business/became involved in the work you do today. Invite your subscribers to share something they’re grateful for in return.
Use this email to find out how engaged your audience really is. You’ll either host a virtual Meet N Greet or an inbox Ask Me Anything. Either way, you’re going to see who are the most engaged folks, engage those that usually aren’t, and gather customer research. BOOM!
Share an unpopular opinion. Use this email to show them you aren’t a cookie cutter option and that you have something unique to say.
Share two truths and lie about yourself, your biz, or your industry. This just for a fun. Then point them to some content, yours or someone else’s. That’s it. This is meant to be fun and engaging–a way of making you that “bright spot” in the inbox.
Super quick email. Just share a few (or more!) of your favorite things about your niche/industry. This could be reasons you love working in this particular industry, an experience you had that convinced you, or just fun facts that you love to nerd out about.
Use this as a newsletter or sales email. List out the top 3 objections your ideal customer has to your solution. Show them that it’s totally normal. And then share how you help them overcome each obstacle to get them what they really want.
Find a piece of content (yours or someone else’s) and share it in this oh-so-short newsletter. Seriously. This should take you less than 10 minutes, but help you show off how you can be of service without wasting their time.
Share a short “first time” story related to your niche. Remind people everyone starts somewhere and encourage them to keep moving forward. A great template to segue into a sale to help them move forward.
Curate some content. Yours and others. This shows you are “keeping up with the times” when it comes to your industry, opens conversation, and lets you share your stuff w/out seeming overly promotional.
This email is a simple “Christmas in July” sales email. Either give a discount or throw in an extra “goodie” on an existing product and see what happens this week. Side note: you don’t have to mention Christmas if that’s not your thing.
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