**JUN 12** Let’s be a real person today. Share a time you tried something and didn’t like it in an effort to let your readers know it’s okay to make mistakes. You know, so they feel comfortable with your brand.
A holiday-specific email that segues into sharing some easily digested content. Its aim is to get replies and open up conversations. It’s bound to be a real pattern interrupt email from sales emails sent this time of year.
Share a little gratitude with this email…just a few things you’re grateful for having in your life since you started your business/became involved in the work you do today. Invite your subscribers to share something they’re grateful for in return.