Author: Liz

what to say when pitching a collab

If pitching collaborations makes you nervous, this short and punchy episode is your pep talk. Liz Wilcox — the Fresh Princess of Email Marketing — shares her go-to advice for pitching dream collaborations with ease. From Walmart to email marketing pros, Liz’s approach to pitching stays the same: keep it simple, informal, and confident. Whether

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why your network is your secret list building weapon

In this value-packed and story-filled episode, Liz Wilcox — the Fresh Princess of Email Marketing — shares why your network is the most powerful tool for building your email list. Through real-world examples and collaborations with creators like Brock Johnson and Nina Clapperton, Liz breaks down how connections can skyrocket growth faster than any ad or algorithm

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Friday Entrepreneur Affirmations: Visibility

Hey, hey, business bestie! Liz Wilcox here with another shot of awesome for your Friday—welcome to episode 136 of The Email Sound Booth! If you ever feel a little wobbly about putting yourself out there, today’s your episode. We’re diving head-first into the theme of visibility—yes, that big, sometimes scary V word that every entrepreneur

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the power of saying no

Hey y’all, Liz Wilcox here hitting you with a quick but seriously punchy solo episode all about… *drumroll please*… the power of saying NO! If you’ve ever felt that twinge of guilt for shutting a door or worried you’d miss out by turning something down, this is your episode. Pour that iced coffee or crack open

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two email experiments I’m running right now

What’s shaking, email fam? It’s your girl Liz Wilcox, coming at you between the melodious sounds of leaf blowers and luxury hedge fences (oh, the mini-mansion life of my neighbors!). Before Chelsea bursts in from school demanding snacks, I hit record to drop some seriously juicy email marketing tidbits you do NOT want to miss.

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how much is too much launching?

Hey hey, friends! Liz Wilcox here, and today’s episode of The Email Sound Booth is a wild ride through the world of launching. Grab your water (swigs encouraged), settle in, and let’s talk about that million-dollar question: How much is too much launching? Spoiler: There’s no one-size-fits-all answer—so let’s dig into the juicy details! Some

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how to batch newsletters with google docs

Hey, hey, hey! Liz Wilcox here, your favorite (and accidentally snarky) email marketer, fresh off a writing retreat—and let’s be honest, I didn’t write a single word of fiction. Instead, I did what I do best: actual work, specifically BATCHING newsletter content so I can finally take a dang summer off! In this episode, sparked

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Friday Entrepreneur Affirmations

Hey hey, fellow builders! It’s your millennial biz BFF (in spirit) tapping out some show notes after vibing with Liz Wilcox’s latest episode. If you’re here for entrepreneur energy, mindset shifts, and that perfect Friday affirmation pep-talk—we’re SO on the same wavelength. Episode Recap: Today, Liz drops by for her signature five-minute affirmation sesh. (Seriously, it’s

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Top Performing Email of April 2025

Hey hey, inbox heroes! Liz Wilcox coming at you with all the email tea (and maybe a little humble bragging…) for April 2025’s juiciest campaigns. If you’ve ever wanted to peek under the hood of someone’s actual newsletter strategy—numbers, results, real talk—this episode is for you. This week, Liz takes us on a whirlwind tour of her

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